Porque
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Seleccionamos y resumimos los mejores libros de gestión empresarial que se publican en todo el mundo. Para que los leas o escuches en 15 minutos.

Resúmenes en 15'
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Muchos responsables de departamentos y áreas toman decisiones teniendo presente solamente su punto de vista y no se dan cuenta de que sus decisiones tienen un impacto directo en otras áreas de la empresa. 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Muchos responsables de departamentos y áreas toman decisiones teniendo presente solamente su punto de vista y no se dan cuenta de que sus decisiones tienen un impacto directo en otras áreas de la empresa. 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The Grid (La cuadrícula)

La mejor herramienta para tomar todo tipo de decisiones

Matt Watkinson

La toma de decisiones en el entorno empresarial actual es un proceso que resulta cada vez más complejo. Muchos responsables de departamentos y áreas toman decisiones teniendo presente solamente [...]

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AND wp_posts.post_type IN ('post', 'page', 'attachment', 'employees', 'faq', 'news', 'portfolio', 'libros', 'autores', 'webinar', 'banner-home', 'patrocinador-libro', 'conversacion-landing', 'libro-en-landing', 'conver-en-landing', 'insight-en-landing') AND (wp_posts.post_status = 'publish') AND ( ( ( t.language_code = 'es' OR 0 ) AND wp_posts.post_type IN ('post','page','attachment','clients','animated-columns','edge','employees','faq','news','portfolio','pricing','tab_slider','testimonial','photo_album','cookielawinfo' ) ) OR wp_posts.post_type NOT IN ('post','page','attachment','clients','animated-columns','edge','employees','faq','news','portfolio','pricing','tab_slider','testimonial','photo_album','cookielawinfo' ) ) ORDER BY wp_posts.post_date DESC LIMIT 0, 12 [posts] => Array ( [0] => WP_Post Object ( [ID] => 24904 [post_author] => 1 [post_date] => 2018-10-18 17:29:34 [post_date_gmt] => 2018-10-18 15:29:34 [post_content] => La toma de decisiones en el entorno empresarial actual es un proceso que resulta cada vez más complejo. Muchos responsables de departamentos y áreas toman decisiones teniendo presente solamente su punto de vista y no se dan cuenta de que sus decisiones tienen un impacto directo en otras áreas de la empresa. [post_title] => The Grid (La cuadrícula) [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => the-grid-la-cuadricula [to_ping] => [pinged] => [post_modified] => 2018-10-19 11:26:08 [post_modified_gmt] => 2018-10-19 09:26:08 [post_content_filtered] => [post_parent] => 0 [guid] => https://www.managerfocus.com/?post_type=libros&p=24904 [menu_order] => 70 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [1] => WP_Post Object ( [ID] => 23826 [post_author] => 1 [post_date] => 2018-10-10 09:19:26 [post_date_gmt] => 2018-10-10 07:19:26 [post_content] => ¿Qué queremos que nos defina? ¿En qué queremos centrar nuestros esfuerzos con la esperanza de ayudar a que nuestro mundo avance? La competencia existe y los escenarios en los que uno pierde y otro gana abundan, pero eso no es lo que ha cautivado la imaginación de la humanidad. Lo que admiramos, lo que nos inspira, son las organizaciones y los individuos que van más allá de la competición y crean nuevas fronteras de oportunidad, crecimiento y empleo, donde el éxito no consista en dividir un “pastel” ya existente, sino en crear uno más grande para todos, eso que llamamos ‘océano azul’. [post_title] => La transición al océano azul [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => la-transicion-al-oceano-azul [to_ping] => [pinged] => [post_modified] => 2018-10-22 12:55:16 [post_modified_gmt] => 2018-10-22 10:55:16 [post_content_filtered] => [post_parent] => 0 [guid] => https://www.managerfocus.com/?post_type=libros&p=23826 [menu_order] => 50 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [2] => WP_Post Object ( [ID] => 23822 [post_author] => 1 [post_date] => 2018-10-10 09:13:18 [post_date_gmt] => 2018-10-10 07:13:18 [post_content] => El desafío que supone aprender a descansar mejor no lo asumimos para evitar el trabajo, sino para conseguir que ambas cosas encajen mejor. Lo que produce más resultados no es el esfuerzo constante, sino una forma de concentración constante, paciente y sosegada. Dedicarnos únicamente al trabajo y descuidar el descanso puede hacernos más productivos a corto plazo, pero nuestro ritmo de trabajo no será sostenible en el tiempo. [post_title] => Descansa [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => descansa [to_ping] => [pinged] => [post_modified] => 2018-10-22 12:54:46 [post_modified_gmt] => 2018-10-22 10:54:46 [post_content_filtered] => [post_parent] => 0 [guid] => https://www.managerfocus.com/?post_type=libros&p=23822 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [3] => WP_Post Object ( [ID] => 20212 [post_author] => 1 [post_date] => 2018-06-28 10:57:40 [post_date_gmt] => 2018-06-28 10:57:40 [post_content] => Muchos expertos ya reconocen que la época actual será conocida dentro de unos años como aquella en la que las empresas explotaron su lado digital y a la que solo sobrevivieron las organizaciones que asumieron la digitalización como un reto y supieron aprovecharlo. Esta era ya ha comenzado y se hace cada vez más presente a través de las sucesivas innovaciones que se producen en multitud de sectores. De hecho, la digitalización ha comenzado en los límites sectoriales, es decir, en los espacios entre sectores, de forma que los competidores de un sector determinado ya empiezan a introducirse en otros, de ahí la necesidad de las empresas actuales de afrontar la digitalización como un reto, pero también como una oportunidad de agilizar sus procesos y de aportar mayor valor al cliente. [post_title] => Uno o cero [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => uno-o-cero [to_ping] => [pinged] => [post_modified] => 2018-10-22 12:49:30 [post_modified_gmt] => 2018-10-22 10:49:30 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20212 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [4] => WP_Post Object ( [ID] => 20446 [post_author] => 1 [post_date] => 2018-06-04 11:52:59 [post_date_gmt] => 2018-06-04 11:52:59 [post_content] => Al igual que la globalización y la tecnología han cambiado cómo viven y trabajan las personas, el aumento de la longevidad lo hará de forma similar en los próximos años. Esta máxima, que se va cumpliendo inexorablemente y que va tomando cada vez mayor velocidad, hace necesario comenzar a pensar desde hoy sobre las decisiones que debemos tomar para poder sacar provecho de esta longeva vida. [post_title] => La vida de 100 años [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => la-vida-de-100-anos [to_ping] => [pinged] => [post_modified] => 2018-10-22 12:53:32 [post_modified_gmt] => 2018-10-22 10:53:32 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20446 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [5] => WP_Post Object ( [ID] => 20401 [post_author] => 1 [post_date] => 2018-05-21 10:13:47 [post_date_gmt] => 2018-05-21 10:13:47 [post_content] => Una ‘blockchain’ no es más que una base de datos que se halla distribuida entre diferentes participantes, protegida criptográficamente y organizada en bloques de transacciones relacionadas matemáticamente entre sí; es decir, un conjunto de ordenadores (o servidores) llamados ‘nodos’ que, conectados en red, utilizan un mismo sistema de comunicación (protocolo) con el objetivo de validar y almacenar la misma información registrada en una red entre pares. [post_title] => Blockchain [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => blockchain [to_ping] => [pinged] => [post_modified] => 2018-10-22 12:54:17 [post_modified_gmt] => 2018-10-22 10:54:17 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20401 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [6] => WP_Post Object ( [ID] => 20201 [post_author] => 1 [post_date] => 2018-05-03 11:45:25 [post_date_gmt] => 2018-05-03 11:45:25 [post_content] => Vender algo es muy complicado. Competimos constantemente con otros muchos que quieren lo mismo: conquistar al consumidor para lograr sus objetivos. Para ello no basta con tener un buen producto o servicio, sino que es necesario un plan de márketing elaborado que nos permita actuar con más probabilidades de éxito. [post_title] => Marketing digital que funciona [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => marketing-digital-que-funciona [to_ping] => [pinged] => [post_modified] => 2018-10-22 13:00:34 [post_modified_gmt] => 2018-10-22 11:00:34 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20201 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [7] => WP_Post Object ( [ID] => 20151 [post_author] => 1 [post_date] => 2018-04-23 10:05:08 [post_date_gmt] => 2018-04-23 10:05:08 [post_content] => Cualquier organización ambiciona evolucionar y crecer de forma orgánica, pero son pocas las que disponen de un plan y unos procesos adecuados para conseguirlo de forma sostenible. El emprendimiento corporativo o intraemprendimiento combina el ecosistema para fomentar y cultivar el espíritu emprendedor con estrategias, herramientas y procesos que permiten identificar, definir, desarrollar, capturar y capitalizar oportunidades de negocio de manera ordenada. Es una disciplina que se aprende, se practica, se mide y se gestiona. [post_title] => Impulso [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => impulso [to_ping] => [pinged] => [post_modified] => 2018-10-22 13:01:46 [post_modified_gmt] => 2018-10-22 11:01:46 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20151 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [8] => WP_Post Object ( [ID] => 20119 [post_author] => 1 [post_date] => 2018-04-03 10:35:05 [post_date_gmt] => 2018-04-03 10:35:05 [post_content] => La vida que tenemos no es el resultado de la casualidad, sino de lo que cada uno ha sabido negociar a lo largo de ella. Negociar lo es todo, pero genera nerviosismo en el negociador, independientemente de su experiencia. Ni siquiera el negociador más experto se siente plenamente tranquilo cuando negocia, pero lo que marcará la diferencia entre un negociador y otro será la forma en la que afronte las alteraciones emocionales. De este modo, se puede diferenciar entre el negociador efectivo, que será aquel que afronte sus miedos y logre el objetivo, y el que se deje superar por la situación y se aleje del éxito. [post_title] => El negociador efectivo [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => el-negociador-efectivo [to_ping] => [pinged] => [post_modified] => 2018-10-22 13:02:47 [post_modified_gmt] => 2018-10-22 11:02:47 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20119 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [9] => WP_Post Object ( [ID] => 20026 [post_author] => 1 [post_date] => 2018-03-22 10:15:46 [post_date_gmt] => 2018-03-22 10:15:46 [post_content] => La llamada “generación IoT” engloba a las personas que perciben el potencial que se desencadenará con la conexión de todos los dispositivos y que quieren formar parte de ello. Alude, entre otros, a directores y profesionales de empresa que presienten que esta nueva etapa de Internet ya ha empezado a redefinir sus negocios, sectores, mercados y puestos de trabajo. Para la generación IoT, el cambio es el nuevo ‘statu quo’. No le da miedo ni se resiste a él, sino que lo recibe con los brazos abiertos. [post_title] => Internet of Things [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => internet-of-things [to_ping] => [pinged] => [post_modified] => 2018-10-22 13:04:01 [post_modified_gmt] => 2018-10-22 11:04:01 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20026 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [10] => WP_Post Object ( [ID] => 20034 [post_author] => 1 [post_date] => 2018-03-05 08:21:59 [post_date_gmt] => 2018-03-05 08:21:59 [post_content] => Muchos estudios concluyen que la creatividad se está convirtiendo en la cualidad más relevante para un trabajador en su puesto de trabajo, por lo que cada vez se valora más. Al contrario de lo que muchos sostienen, no existen personas sin creatividad, ya que esta se consigue a través del entrenamiento de la mente. El modelo CREATES demuestra que todas las personas poseen unas estructuras cerebrales muy similares entre sí y que la creatividad se consigue aprendiendo a gestionarlas, estableciendo nuevas conexiones en el interior del cerebro. Por ello, este modelo agrupa siete estados de activación cerebral, que permiten desarrollar el cerebro creativo si se dominan y se aprende a saltar de uno a otro. [post_title] => Tu cerebro creativo [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => tu-cerebro-creativo [to_ping] => [pinged] => [post_modified] => 2018-10-22 13:08:48 [post_modified_gmt] => 2018-10-22 11:08:48 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20034 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [11] => WP_Post Object ( [ID] => 20013 [post_author] => 1 [post_date] => 2018-02-19 16:08:47 [post_date_gmt] => 2018-02-19 16:08:47 [post_content] => La era de la información exige una nueva forma de vender, ya que no se trata simplemente de una actividad comercial de intercambio de productos o servicios por dinero. La primera ley de la venta es que la clave de la venta no es la venta, sino la compra. Por tanto, si el cliente ya ha comprado o decidido comprar, venderle es irrelevante. Sencillamente, los vendedores no necesitan descubrir y controlar las decisiones de compra de sus clientes. Es mejor que simplemente proporcionen el apoyo que necesita la toma de decisiones. A la gente le encanta comprar; no le gusta que le vendan. [post_title] => La clave de la venta [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => la-clave-de-la-venta [to_ping] => [pinged] => [post_modified] => 2018-10-22 13:22:33 [post_modified_gmt] => 2018-10-22 11:22:33 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20013 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) ) [post_count] => 12 [current_post] => -1 [in_the_loop] => [post] => WP_Post Object ( [ID] => 24904 [post_author] => 1 [post_date] => 2018-10-18 17:29:34 [post_date_gmt] => 2018-10-18 15:29:34 [post_content] => La toma de decisiones en el entorno empresarial actual es un proceso que resulta cada vez más complejo. Muchos responsables de departamentos y áreas toman decisiones teniendo presente solamente su punto de vista y no se dan cuenta de que sus decisiones tienen un impacto directo en otras áreas de la empresa. 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Inspirar confianza y generar crecimiento

W. Chan Kim y Renée Mauborgne

¿Qué queremos que nos defina? ¿En qué queremos centrar nuestros esfuerzos con la esperanza de ayudar a que nuestro mundo avance? La competencia existe y los escenarios en los que uno pierde y [...]

Produce más trabajando menos

Alex Soojung-Kim Pang

El desafío que supone aprender a descansar mejor no lo asumimos para evitar el trabajo, sino para conseguir que ambas cosas encajen mejor. Lo que produce más resultados no es el esfuerzo [...]

‘Blockchain’: la revolución industrial de Internet

Alex Preukschat (coord.), Carlos Kuchkovsky, Gonzalo Gómez Lardies, Daniel Díez García y Íñigo Molero

Una ‘blockchain’ no es más que una base de datos que se halla distribuida entre diferentes participantes, protegida criptográficamente y organizada en bloques de transacciones relacionadas [...]

Las cinco palancas del emprendimiento

Joan Riera y Tomás Soler

Cualquier organización ambiciona evolucionar y crecer de forma orgánica, pero son pocas las que disponen de un plan y unos procesos adecuados para conseguirlo de forma sostenible. El [...]

Construye nuevos modelos de negocio

Maciej Kranz

La llamada “generación IoT” engloba a las personas que perciben el potencial que se desencadenará con la conexión de todos los dispositivos y que quieren formar parte de ello. Alude, entre otros, [...]

Todos podemos entrenar la creatividad

Shelley Carson

Muchos estudios concluyen que la creatividad se está convirtiendo en la cualidad más relevante para un trabajador en su puesto de trabajo, por lo que cada vez se valora más. Al contrario de lo [...]

El verdadero papel del vendedor

Jeffrey Lipsius

La era de la información exige una nueva forma de vender, ya que no se trata simplemente de una actividad comercial de intercambio de productos o servicios por dinero. La primera ley de la venta [...]

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