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Esta era ya ha comenzado y se hace cada vez más presente a través de las sucesivas innovaciones que se producen en multitud de sectores. De hecho, la digitalización ha comenzado en los límites sectoriales, es decir, en los espacios entre sectores, de forma que los competidores de un sector determinado ya empiezan a introducirse en otros, de ahí la necesidad de las empresas actuales de afrontar la digitalización como un reto, pero también como una oportunidad de agilizar sus procesos y de aportar mayor valor al cliente. [post_title] => Uno o cero [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => uno-o-cero [to_ping] => [pinged] => [post_modified] => 2018-10-22 12:49:30 [post_modified_gmt] => 2018-10-22 10:49:30 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20212 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [3] => WP_Post Object ( [ID] => 20401 [post_author] => 1 [post_date] => 2018-05-21 10:13:47 [post_date_gmt] => 2018-05-21 10:13:47 [post_content] => Una ‘blockchain’ no es más que una base de datos que se halla distribuida entre diferentes participantes, protegida criptográficamente y organizada en bloques de transacciones relacionadas matemáticamente entre sí; es decir, un conjunto de ordenadores (o servidores) llamados ‘nodos’ que, conectados en red, utilizan un mismo sistema de comunicación (protocolo) con el objetivo de validar y almacenar la misma información registrada en una red entre pares. [post_title] => Blockchain [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => blockchain [to_ping] => [pinged] => [post_modified] => 2018-10-22 12:54:17 [post_modified_gmt] => 2018-10-22 10:54:17 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20401 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [4] => WP_Post Object ( [ID] => 20201 [post_author] => 1 [post_date] => 2018-05-03 11:45:25 [post_date_gmt] => 2018-05-03 11:45:25 [post_content] => Vender algo es muy complicado. Competimos constantemente con otros muchos que quieren lo mismo: conquistar al consumidor para lograr sus objetivos. Para ello no basta con tener un buen producto o servicio, sino que es necesario un plan de márketing elaborado que nos permita actuar con más probabilidades de éxito. [post_title] => Marketing digital que funciona [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => marketing-digital-que-funciona [to_ping] => [pinged] => [post_modified] => 2018-10-22 13:00:34 [post_modified_gmt] => 2018-10-22 11:00:34 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.managerfocus.com/?post_type=libros&p=20201 [menu_order] => 0 [post_type] => libros [post_mime_type] => [comment_count] => 0 [filter] => raw ) [5] => WP_Post Object ( [ID] => 1716 [post_author] => 1 [post_date] => 2018-04-19 17:39:41 [post_date_gmt] => 2018-04-19 16:39:41 [post_content] => [post_title] => ¿Eres un líder transformacional? [post_excerpt] => [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => eres-un-lider-transformacional [to_ping] => [pinged] => [post_modified] => 2018-09-19 11:26:58 [post_modified_gmt] => 2018-09-19 09:26:58 [post_content_filtered] => [post_parent] => 0 [guid] => http://www.powerfulconversations.net/?post_type=webinar&p=1716 [menu_order] => 0 [post_type] => webinar [post_mime_type] => [comment_count] => 0 [filter] => raw ) [6] => WP_Post Object ( [ID] => 20026 [post_author] => 1 [post_date] => 2018-03-22 10:15:46 [post_date_gmt] => 2018-03-22 10:15:46 [post_content] => La llamada “generación IoT” engloba a las personas que perciben el potencial que se desencadenará con la conexión de todos los dispositivos y que quieren formar parte de ello. Alude, entre otros, a directores y profesionales de empresa que presienten que esta nueva etapa de Internet ya ha empezado a redefinir sus negocios, sectores, mercados y puestos de trabajo. Para la generación IoT, el cambio es el nuevo ‘statu quo’. No le da miedo ni se resiste a él, sino que lo recibe con los brazos abiertos. 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